Handsome Boy Records | |
---|---|
Founded | ? |
Founder | Jeff Rogers |
Status | ? |
Distributor(s) | BMG |
Country of origin | Canada |
Handsome Boy Records was a Canadian independent record label in the 1990s. Handsome Boy was distributed by BMG Music in Canada and did deals with other labels internationally including Atlantic Records.
Artists who released material on Handsome Boy included Rusty, hHead, Groovy Religion, Meryn Cadell, One Free Fall and Slowburn.
Handsome Boy was owned by Jeff Rogers who also managed Crash Test Dummies. After the Dummies sold 10 million records worldwide Jeff put the money into promoting Rusty and John Oswald's Plunderhonics. Initially the label was self distributed by the staff of Jeff's management company Swell. The label grew and BMG came on board to help out. Rusty's first album achieved sales of 45,000 in Canada alone and when Atlantic Records and TAG became involved the single Wake Me made it to the top 20 on modern rock. Music videos for Rusty won both accolades and awards. The first video for Rusty called Wake Me was played on MTV show 120 Minutes by Louis Largent. Louis ended the broadcast by saying the band were going to be called by every A&R person in the country the next morning and they were.